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Works by urban muralist Jimmy Longoria featured at U of M UROC

June 14, 2012

The vibrant paintings and eye-popping murals of urban artist Jimmy Longoria will be on display through September 15 at the University of Minnesota Urban Research and Outreach-Engagement Center (UROC), 2001 Plymouth Ave. N., Minneapolis.

A Chicano artist who specializes in murals and large paintings based on layers of vibrant color and bold brushstrokes originally designed to thwart graffiti, Longoria is a 2010 recipient of a Bush Foundation Artist Fellowship. He’s also been recognized for his Mentoring Peace Through Art program designed to develop leadership potential of youth through art projects that serve the social needs of diverse communities. In 2008, he received the McKnight Foundation’s Virginia McKnight Binger Award in Human Service.

The exhibit will feature works from Longoria’s personal collection, as well as works by his students. Longoria will also be participating in family and youth-related programs at UROC throughout the summer.

“Longoria’s inspirational art and mentoring work demonstrates how art, education and social justice can come together to help young people find their strengths and develop their skills,” says Heidi Barajas, UROC’s executive director.

A public reception with Longoria is set for 5 p.m., Thursday, June 14.

UROC is an initiative of the U of M System Office of the Senior Vice President for Academic Administration. The center links the university in vital public partnership with urban communities to advance learning, improve quality of life and discover breakthrough solutions to critical urban problems. Visit for information.


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